Check out some of the latest projects we’ve been lucky to work on. From beer labels to event posters, we’ve always got something fun happening.
Just like riding a bicycle! We reinvented this brand with a mix of modern and vintage while solving their previous technical challenges at the same time. So from cans to caps, it now looks great on all their swag as well as tastes great going down.
Kichesippi has been serving top quality craft beer in Ottawa since 2010 and is proud to be one of Ottawa’s first craft breweries. Character worked with Kichesippi to to revitalize their brand while still honouring their unique story-telling style and dedication to Ottawa’s history. With one foot in the past and one in the future of Ottawa’s craft beer scene, Kichesippi’s new branding is as fun and fresh as their tasty beers.
Nature Canada is the oldest national nature conservation charity in Canada. For nearly 80 years, Nature Canada has helped protect over 63 million acres of parks and wildlife areas in Canada and countless species. With respect to the history of Nature Canada, Character approached creating an infographic to promote their campaign to double protected areas in Canada. This campaign included a full infographic, social media campaign and a report that pulled from the style and brand of the infographic.
For the past 30 years, the Ottawa Bagelshop and Deli has been a family-owned business who shares great pride in the quality of their bagels and their connection to the community. With that history, we rebranded the Bagelshop with a modern, family-oriented approach that pays respect to the patriarch who made it a welcoming fixture of the neighbourhood.
Care has existed since 1945 and over the years, their work has grown to address a changing world. They help women and girls in over 90 developing countries lift themselves and their families out of poverty and out of crisis. Character built a website for Care that showcases these values as well as introduces some handmade, textural elements that would reflect the areas of the world that Care Canada works in. The full website can be seen here.
Full of colour and spirit, Wellington West is a bustling, exciting and rich neighbourhood and we've created an approach that captures all it has to offer. While promoting the unique shops and amenities it offers all year round, we wanted to show how fun, accessible and colourful it really is!
Whether it’s a brand new identity or refreshing an existing look and feel, we take the time to understand our clients needs and then successfully execute them. Here is a select collection of brand identities we’re proud to share.
Exabeam is an American cybersecurity company that provides security intelligence and management solutions to help organizations of any size protect their most valuable information. We have worked on a number of large creative projects with Exabeam, from a calendar that illustrates the history of cybersecurity to infographics and social media campaigns. Each project with Exabeam allows us to develop different illustration styles within their pre-existing brand framework.
Since 1911, Universities Canada has represented the interests of Canadian universities. Today, they provide support and advocacy across Canada to their 97 member universities. Character has worked with Universities Canada in a variety of projects from creating numerous ad campaigns, branding several conferences and creating many dynamic social media graphics.
The Royal College of Physicians and Surgeons of Canada has existed since 1928 and sets the standards in specialty medical education and lifelong learning. We have worked with the Royal College to build on their existing brand framework in a variety of materials, from posters to reports to exhibition booths.
Most recently, we worked with the Royal College to develop a logo and brand identity for their Competence by Design Innovators program. This program spanned social media, printed materials and a variety of web assets to celebrate individual doctors’ achievements within the program.
For the past 25 years, the Governor General has honoured and celebrated the lifetime artistic achievement of Canada’s outstanding performing artists and arts volunteers. The gala for this black tie event is held at the National Arts Centre full of fanfare and elegance. We created a diverse campaign that not only celebrates the 25th anniversary milestone but promotes the excitement of the gala along with the star power of its recipients.
Character Creative has conceptualized the overall vision for Amici’s past three seasons since 2016. Each season consists of five productions, leading to the creation of five posters, each with a unique approach while retaining a sense of unity across the board. In developing the concepts of each production, an illustrative approach positions each season as colourful, vibrant and evocative. Character also develops Amici’s season brochure and provides a refresh of their website each year. The campaign is a great introduction as the performers take the stage.
Universities Canada hosted an event showcasing a series of leading edge Canadian researchers. An event about innovators, needed an innovative approach. So we created a colourful illustrated package that features information for each innovator in a visual and engaging series of collectable cards. Original illustrations were created for each research sector to help represent each innovator's area of expertise.
OttawaInsights.ca was developed by The Community Foundation of Ottawa as an online resource to connect key statistical information and intelligence across a broad range of issues affecting quality of life in Ottawa. Its goal is to promote data driven decision-making in order to achieve sustainable change. The result was a responsive website with intuitive navigation, is level AA compliant for accessibility, available in French and English, and colour coded to each community issue, including each custom data visual.